The refreshed site highlights GreenHouse’s decades of experience in connecting building-product brands with trade and consumer audiences through digital PR, content, and search-driven visibility.
ORLAND PARK, IL, NOVEMBER 11, 2025—GreenHouse Digital + PR, a full-service marketing and public relations agency specializing in the building, design, and construction industry, today announced the launch of its new website at www.greenhousedigitalpr.com. The new site serves as a comprehensive hub for brands seeking to engage trade and design audiences through strategic communications, content marketing, and digital visibility, especially in an era where AI and GEO (Generative Engine Optimization) are reshaping how people discover information.
“GreenHouse was founded to bring people together—to connect manufacturers, trade organizations, and the media who influence their success,” says John O’Reilly, Principal of GreenHouse Digital + PR. “Our new site reflects that mission and the expertise we’ve built over decades working with building-product brands. We know the audiences. We know what resonates. And we’re helping our clients tell their stories in ways that reach both traditional editors and today’s AI-driven search platforms.”
“The vision for our new website was to share our story and to show how we help our partners in the building, design, and construction industries creatively tell their unique stories and grow their brands,” says Patricia Paloumpis, Director of Digital Marketing Strategy at GreenHouse. “We wanted the site to look and feel like who we are—modern, creative, approachable, and deeply rooted in this industry.”
True Representation of a Niche Agency’s Expertise
The website provides an in-depth look at GreenHouse’s suite of services, which spans public relations, digital marketing, content creation, social media, advertising, SEO, and now GEO—all tailored for the design and construction sectors. The agency’s results-driven approach combines award-winning PR strategies, AI-optimized content, and integrated digital campaigns that reach contractors, designers, OEMs, distributors, consumers, and other key decision-makers across the built environment.
Hub for Building Industry Marketing Insights
The refreshed site features a wealth of insights and case studies designed to inform and inspire building-industry marketers. Visitors can explore:
- The PR Blueprint, a video series that offers practical guidance for navigating modern media.
- A comprehensive blog library focused on trends in digital PR, building-product marketing, and GEO optimization.
- Case studies demonstrating measurable results—from amplifying awareness for manufacturers like Oatey Co. to generating leads for trade associations.
“Today’s digital PR isn’t just about getting coverage—it’s about being discovered, recommended, and trusted across every platform that shapes industry perception,” says Madelyn Young, Director of Content and Public Relations Strategy at GreenHouse. “We’re helping our clients stay ahead of that curve by integrating GEO into every aspect of communication—from the newsroom to the algorithm.”
Expertise That Builds Visibility—and Relationships
For more than 20 years, GreenHouse leadership has helped brands in plumbing, piping, HVAC, kitchen and bath, and building materials earn thousands of media placements, win awards, and strengthen visibility across trade and consumer markets. Its new website illustrates that history through detailed client examples and transparent reporting on measurable outcomes.
Explore the New Website
The new GreenHouseDigitalPR.com is now live, offering a modern, user-friendly experience for clients, journalists, and partners alike. To learn more, visit the site and follow GreenHouse Digital + PR on LinkedIn, Instagram, or Facebook.
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ABOUT THE COMPANY
GreenHouse Digital + PR, based in south suburban Chicago, is a full-service marketing communications agency that exclusively focuses on building product brands and trade organizations. We have an in-depth understanding of the unique needs of the design and construction industry, including product manufacturers, design, building, and construction firms, associated trade organizations, and industry software. With over 20 years of experience in PR, digital marketing and demand generation, GreenHouse blends its expertise in earned and paid media, content creation, inbound marketing, and lead nurturing to support our clients and help them reach their business and marketing goals.
For more information, visit greenhousedigitalpr.com, call 708.428.6385, or follow GreenHouse Digital + PR on LinkedIn, Instagram or Facebook.
AGENCY CONTACT
John O’Reilly
T 847 987 4479
E John@greenhousedigitalpr.com
