The majority of online traffic is driven by search engines, and even though paid search is necessary to reach a wider audience, organic

Search Engine Advertising Campaign. Evaluation and Development How GreenHouse Digital + PR helped a pump manufacturer improve its search engine marketing strategy Problem: 

Innovation is the core of Apple’s success, catapulting the company’s rank to one of the most influential companies in consumer electronics. Its revolutionary

Social media is an extensive web that only continues to grow. With new social media platforms popping up regularly, it can be difficult

How GreenHouse Digital + PR helped a decorative shower drain manufacturer host a successful virtual product launch, in lieu of cancelled trade shows. 

Social media is a major player in reaching your target audience. While social media marketing has already greatly expanded the way brands and

Videos most likely make up a good portion of your social media strategy. However, in order to create desirable results, there are important

Utilizing User-Generated Content

When creating your social media strategy, consider incorporating user-generated content, or UGC. UGC is defined as any content created by a user of

Social media is an ever-evolving game. As a company, it is important to stay on top of the trends that make sense for