Social media is a major player in reaching your target audience. While social media marketing has already greatly expanded the way brands and customers interact, the pandemic pushed
Social Media Video: Step Up Your Strategy
Videos most likely make up a good portion of your social media strategy. However, in order to create desirable results, there are important dos and don’ts of sharing
5 Tips for Successfully Utilizing User-Generated Content
When creating your social media strategy, consider incorporating user-generated content, or UGC. UGC is defined as any content created by a user of a company’s product or service
