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Lead Nurturing
Marketing
Our Lead Nurturing Program reduces the burden on your sales force by delivering highly qualified leads primed for conversion.
Our four-step process allows us to first identify relevant personas. We then target them through automated email campaigns with proven calls-to-action for valuable content like e-books, videos and whitepapers. This process shepherds a prospect 70% of the way through the sales cycle, so your leads are already educated and qualified by the time your sales force contacts them.
Lead Nurturing Measurement
We conduct a thorough analysis of your lead nurturing and email outreach campaigns to understand unique variances in personas and messaging strategies. Then, to enhance performance, we adjust messaging based on results.
Our four-step process allows us to first identify relevant personas. We then target them through automated email campaigns with proven calls-to-action for valuable content like e-books, videos and whitepapers. This process shepherds a prospect 70% of the way through the sales cycle, so your leads are already educated and qualified by the time your sales force contacts them.
Lead Nurturing Measurement
We conduct a thorough analysis of your lead nurturing and email outreach campaigns to understand unique variances in personas and messaging strategies. Then, to enhance performance, we adjust messaging based on results.
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(708) 428-6385
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