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Web Services

Marketing

Websites are usually one of the first touch points for anyone looking for additional information about a brand.

Your leads and current customers use your site to find valuable information before making a purchase or when needing a resource guide for the services and products they have already invested in. This is why we offer design, content, and SEO services for your most important marketing asset.

Search Engine Optimization

You might have the best widget or doodad in the industry, but if your site is not landing on the first page of a search engine, the chances of potential buyers finding you are slim.

Through our expert knowledge of all things SEO, we will perform an in-depth analysis of your current website and digital presence and design a plan that focuses on what you need, rather than a one-size-fits-all method.

We focus on:

  • Keywords
  • Website Content
  • Load Speeds
  • Pages Titles, Tags, and Other SEO Best Practices
  • Image Optimization
  • User Experience
  • Mobile-Friendly
  • Social Media
  • PPC

Off-site Optimizations:

  • Backlinks
  • Social Media Mentions
  • Influencer Marketing
  • Local Review Websites

Website Design

When it’s time to give your website a face lift or a complete demo-and-rebuild, we will happily create a blueprint that we think will best work with your goals. Each website build is upon consultation.

UX & UI Design

Through extensive research, not only do we help identify your buyer persona and top customers, we help understand how an interactive website motivates them to browse your website and obtain information. Our team translates our findings into a highly visual and interactive website providing site users with the most important information they need in the research phase of the purchasing decision.  Additionally, we can help create highly informative virtual showrooms capable of stunning product display, interaction, and easy ordering.

Landing Pages

We create stunning and effective landing pages designed to provide information to site visitors and increase lead capture. Whether running a social media campaign or a paid ad, new product launch, or even general information, we design landing pages with a purpose.

Microsites

Just like our landing pages, we can create a microsite to promote a product, project or campaign. Microsites may have multiple pages and provide more information than a landing page. Clients choose a microsite when they are in need of a stunning or more intuitive design in a faster turnaround time than a complete site build.

Content Marketing

As noted, content is key to a compelling website. Because we know the search engines love fresh content, we will make sure your website has what it needs to rank high.

Such content includes:

  • Blogs
  • Whitepapers
  • Case Studies
  • Newsletters
  • Syndicated articles
  • Feature articles, interviews, webinars, etc
  • Infographics and Downloadables

Media Rooms

Each client receives their own custom media room. This is a specially designed site where we host all of your blogs, case studies, presses, media kits, and other important information we share not only with editors, but also anyone else who needs it. Not only are these pages useful when pitching to editors, but they also help direct visitors back to your website — one of the factors that helps increase your SEO ranking.

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