The Goals: The challenge for Oatey Co. was to Strengthen awareness and visibility of its six-brand portfolio across a diverse and highly technical set of trade audiences.
RefrigiWear, B2B Outdoor Media Relations Campaign
The Goals: The 2024/25 RefrigiWear B2B Outdoor Media Relations Campaign aimed to boost brand awareness, interest, preference, and sales through engagement, education, and placements in national outdoor-construction trade
GF Building Flow Solutions (Uponor), Traditional Media Relations – 2024 Walk for Water Sponsorship
The Goals: The primary goal of the local media relations campaign with Water Mission was to Highlight GF Building Flow Solutions (Uponor) as a key sponsor of the
Oatey Co. 2023 Blog: Driving thought leadership and SEO growth
The Goals: Oatey’s goals were fourfold: Education: Provide valuable how-to content, best practices, and troubleshooting guides. Thought leadership: Position Oatey as the authority in plumbing applications. SEO and
Oatey Co. Traditional Media Relations – Empowering Future Tradeswomen – “The House That She Built” Girl Scouts STEM Event
The Goals: Despite the growing interest in skilled trades, women continue to be significantly underrepresented in construction careers. To help change that, Oatey Co. set out to empower
Oatey Co. Trade Show Media Relations, National Kitchen & Bath Association’s Annual Kitchen & Bath Industry Show
The Goals: Oatey Co. Trade Show Media Relations, National Kitchen & Bath Association’s annual Kitchen & Bath Industry Show: Maximize the Oatey brand’s visibility, credibility, and media coverage
Search Engine Advertising Campaign: Evaluation and Development
Search Engine Advertising Campaign. Evaluation and Development How GreenHouse Digital + PR helped a pump manufacturer improve its search engine marketing strategy Problem: A pump manufacturer needed a
Trade show product launch converted into successful virtual media event amid pandemic
How GreenHouse Digital + PR helped a decorative shower drain manufacturer host a successful virtual product launch, in lieu of cancelled trade shows. Problem GreenHouse Digital + PR
Likes Campaign
GreenHouse | Case Study | 04 | Likes Campaign | 2019 Social Media Brand Awareness and Retention Campaign Problem A manufacturer of macerating and grinding pump systems was
Generating Loyalty & App Downloads
GreenHouse | Case Study | 03 Generating Sign-ups for Loyalty program and encouraging App Downloads Problem A water heater manufacturer developed a downloadable loyalty program app to encourage