As a building product manufacturer, staying ahead in a rapidly evolving industry requires innovative solutions and strategic brand positioning. That is why trade shows are a valuable platform
AI and What it Means for Building Product Marketing and Communications Professionals
There has been a lot of talk about artificial intelligence (AI) recently—and for good reason. If you’re reading this, you’ve probably heard about ChatGPT. According to HubSpot, the
Social Media Marketing for the Building Industry
It’s an exciting time as we are seeing the building industry experience significant growth, with more technology being introduced each and every day. Increased trends in social media
SEO + PPC Integration and Why You Need to Implement This Now
We’ve all heard the stories of companies that have grown through the power of search engine optimization (SEO) and paid search advertising (PPC). These two powerful marketing channels
Five Valuable Tips to Write an Enticing Press Release
Whether you’re opening a new facility, acknowledging a promotion, or releasing a new product, getting your press release in the hands of the media can boost your company’s
How to Land a Guest Blog in the Top 10 Most Read Articles on a Trade Media Website
Guest blogging, also called “guest posting,” is writing content for another company’s website. Guest blogging on contractor trade media websites is an excellent way for building product manufacturers
Harness the Power of Public Relations to Grow Your Sales of Building Products
If you are willing to invest your time and effort into it- media relations can be a powerful tool that benefits your business by increasing awareness within the
Handy Guide to Making Tradeshow Appointments with Media
It might be close to the holiday season, but what is also around the corner? Tradeshows! Whether held in person or virtually, tradeshows allow an exhibiting organization to
How do you know whether trade media relations is a fit for your building product brand?
Do you think your company could do a much better job of “getting the word out?” That phrase always begs the question: “getting the word out” about what?
GREENHOUSE DIGITAL + PR BECOMES A HUBSPOT SOLUTIONS PARTNER
Orland Park, Illinois — Today, GreenHouse Digital + PR, a boutique agency specializing in digital marketing and public relations solutions for the design and construction industry, has joined
