How do you keep employees actively engaged, motivated and challenged? Making everyone feel valued and listened to will help with engagement. Keeping employees actively engaged with company policies
How Building Product Manufacturers Can Engage Their Audience on Twitter
Twitter is a powerful platform with millions of engaged users every day. The latest number of daily active Twitter users globally is 396.5 million users. The challenge is
Beginners Guide to Generating Inbound Leads
Don’t let your efforts at attracting website and trade-show event visitors go to waste! Nurture Them With Inbound Marketing! Inbound marketing is a business methodology that turns leads
How Building Product Manufacturers Can Tap Into TikTok’s Influencer Community to Drive Awareness
Did you know TikTok has over 1 billion active users and the highest engagement rate compared to any other social media platforms? The truth is, it’s getting very
Get Discovered on Facebook: Tips for Building Product Manufacturers
Facebook has almost 3 billion monthly active users; of that, over 80 million users are on the mobile app. Studies show that 83% of women and 75% of
Lead Generation for Building Product Manufacturers: 30 Greatest Lead Generation Tips, Tricks and Ideas. Â
Check out these proven – yet often overlooked – lead generation strategies. Generating leads is a marketer’s single most important objective. Yet, only 1 in 10 marketers say
How to Leverage LinkedIn to Grow and Sell Your Building Products Brand
As marketing and sales professionals we invest a lot of time and resources to network, acquire leads and generate revenue, so identifying tools to strengthen and support these
Why You Should Prioritize Video for Your Social Media Platforms
From Instagram stories and reels to Youtube videos, social media channels prioritize video content on their platforms. Most businesses understand the importance of having a social media presence,
How to Reach the Do-it-yourself (DIY) Consumer
It’s no secret that the industry for do-it-yourself (DIY) home improvement retailing has observed notable growth during the COVID-19 pandemic. However, according to ReportLinker’s DIY Home Improvement Market
4 Marketing Ideas for Building Product Manufacturers this Father’s Day
Father’s Day is a great opportunity for manufacturers to utilize digital marketing techniques to promote their products. By adding some of these ideas into your marketing plan, you