How does the building product manufacturing industry use social media to share content? What content is best for each platform and what platforms should your brand focus on
3 Internal Communication Methods for the Workplace
How do you keep employees actively engaged, motivated and challenged? Making everyone feel valued and listened to will help with engagement. Keeping employees actively engaged with company policies
How Building Product Manufacturers Can Engage Their Audience on Twitter
Twitter is a powerful platform with millions of engaged users every day. The latest number of daily active Twitter users globally is 396.5 million users. The challenge is
Free Guide: How to Leverage Social Media to Maximize your Trade Show InvestmentÂ
How does a B2B company measure trade show success? According to Forbes, most business-to-business brands measure trade show success by the number of sales leads and orders placed.
The COMPLETE Guide To Creating Buyer Personas for Building Product Manufacturers
A buyer persona is a fictional representation of your target customer. Creating buyer personas will help you define your customer’s unique pain points, which is critical to defining
How to Leverage LinkedIn to Grow and Sell Your Building Products Brand
As marketing and sales professionals we invest a lot of time and resources to network, acquire leads and generate revenue, so identifying tools to strengthen and support these
How to Reach the Do-it-yourself (DIY) Consumer
It’s no secret that the industry for do-it-yourself (DIY) home improvement retailing has observed notable growth during the COVID-19 pandemic. However, according to ReportLinker’s DIY Home Improvement Market
4 Marketing Ideas for Building Product Manufacturers this Father’s Day
Father’s Day is a great opportunity for manufacturers to utilize digital marketing techniques to promote their products. By adding some of these ideas into your marketing plan, you
4 Ways Building Product Manufacturers Can Use Pinterest for Marketing Â
What is Pinterest? How is it useful for building product manufacturers? In comparison to social media apps like Instagram or Facebook, Pinterest is a visual discovery engine for
Using Social Media to Improve Customer Service
Social media is an essential tool for your business that offers a way to provide great customer service. Having an active social media presence is vital to your