From Instagram stories and reels to Youtube videos, social media channels prioritize video content on their platforms. Most businesses understand the importance of having a social media presence,
How to Reach the Do-it-yourself (DIY) Consumer
It’s no secret that the industry for do-it-yourself (DIY) home improvement retailing has observed notable growth during the COVID-19 pandemic. However, according to ReportLinker’s DIY Home Improvement Market
4 Marketing Ideas for Building Product Manufacturers this Father’s Day
Father’s Day is a great opportunity for manufacturers to utilize digital marketing techniques to promote their products. By adding some of these ideas into your marketing plan, you
How to Get General Contractors to Switch to Your Products
Want to become more effective in your messaging and marketing to general contractors? Let’s break down the role of these decision-makers, understand what drives their purchasing decisions and
3 Ways to Improve Your Marketing to Architects and Get Specified
Position your marketing strategy for success. For building product manufacturers, trying to get specified by architects may seem like an intimidating task, but it doesn’t have to be.
5 Creative Ways to Inspire Kitchen & Bath Designers to Use Your Products
While your company may excel in creating products for a kitchen or bathroom space, getting these products in front of designers to inspire them to use them in
How QR Codes Can Benefit Building Product Manufacturers
With technology taking over how we communicate and live our lives daily, it can also help improve job efficiency. User experience is the future wave when it comes
Goodbye, Google Analytics. Hello, GA4:
By now, you may have heard that by July 2023, Google Analytics is shutting down for good, as Google replaces the analytics service with GA4. Why is this
4 Ways Building Product Manufacturers Can Use Pinterest for Marketing Â
What is Pinterest? How is it useful for building product manufacturers? In comparison to social media apps like Instagram or Facebook, Pinterest is a visual discovery engine for
Marketing to Contractors and Builders: What We Learned From an Industry Insider
The senior leadership team of GreenHouse Digital + PR kicked off their first "Grow With GreenHouse Webinar" of 2022 a bit differently. The webinar series hosted by Danielle,