As 2025 comes to a close, it is helpful to look back at the topics that shaped conversations in the building industry. The following blogs were among the
Why Your Brand Needs a Blog
You may be thinking to yourself– is blogging still worth it? We can give you the short answer: Yes! We have seen many trends come and go, but
Navigating 2025: Key Media Trends and Insights for the Construction and Building Product Industries
As sales and marketing managers in the construction and building product manufacturing sectors, you face unique challenges in telling your story and capturing attention in a crowded, rapidly
SEO + PPC Integration and Why You Need to Implement This Now
We’ve all heard the stories of companies that have grown through the power of search engine optimization (SEO) and paid search advertising (PPC). These two powerful marketing channels
GREENHOUSE DIGITAL + PR BECOMES A HUBSPOT SOLUTIONS PARTNER
Orland Park, Illinois — Today, GreenHouse Digital + PR, a boutique agency specializing in digital marketing and public relations solutions for the design and construction industry, has joined
The Power of Business Storytelling in Content Creation
“People don’t buy what you do, they buy why you do it.” -Simon Sinek How does a business stand out in a landscape filled with competition? Even a
How to Leverage LinkedIn to Grow and Sell Your Building Products Brand
As marketing and sales professionals we invest a lot of time and resources to network, acquire leads and generate revenue, so identifying tools to strengthen and support these
How to Reach the Do-it-yourself (DIY) Consumer
It’s no secret that the industry for do-it-yourself (DIY) home improvement retailing has observed notable growth during the COVID-19 pandemic. However, according to ReportLinker’s DIY Home Improvement Market
5 Creative Ways to Inspire Kitchen & Bath Designers to Use Your Products
While your company may excel in creating products for a kitchen or bathroom space, getting these products in front of designers to inspire them to use them in
How QR Codes Can Benefit Building Product Manufacturers
With technology taking over how we communicate and live our lives daily, it can also help improve job efficiency. User experience is the future wave when it comes